samling

Training, mindset, language — we use AI to work on what an athlete needs to grow, so each player can reach their own goals in life. That is what Samling is for.

• On the pitchFirst, the football career: understanding coaches and teammates, looking back at your own game, and staying fit enough to play for a long time.
• After footballEvery playing career ends. We also think about the language and knowledge a player can use in the life that comes after.

A first team in the top flight has interpreters, analysts and trainers. But most youth players, lower-league players and players getting ready to move abroad are on their own. If one phone can fill that gap, more players can start from the same line.

1. 01
   Built with players and coachesWe start from problems met on the pitch, and improve things based on how players react when they use them.
2. 02
   AI is the tool, people decideAI takes away the repetition. Players and coaches decide what to do.
3. 03
   Young players’ data starts with a guardian’s consentA player under 14 starts only once a guardian has agreed by text message. We ask only for what we really need.
4. 04
   Release small, keep improvingWe test projects in research with players first, and release them only when they are really useful.

samling— a gathering, bringing together(Norwegian · Swedish · Danish)

In Nordic football, when the national team is called up and the squad comes together, it's called a ‘landslagssamling’. That's where our name comes from: we bring together what a player needs to grow — training, mindset, language — in one place.

The Samling team are former professional footballers and coaches. Today we work across many industries, and we use technology to solve the problems we met on the pitch ourselves.

Company name

삼링인공지능

Representative

차승우

Business registration no.

113-25-66053

Address

서울특별시 영등포구 당산로28길 5, 6층 가17호 (당산동3가)

Email

support@samling.ai